Selected work

Optimal Health had the science but not the surface. Members were getting hundreds of biomarkers back from the lab and bouncing straight off a spreadsheet. We reframed the whole product around a single question — what should I do next? — and built a dashboard that leads with plans, not numbers.

Habit apps guilt you. Pulse rewards you. We built a playful brand and a product loop where every real action earns XP, streaks compound, and squad battles turn accountability into something you look forward to.

Every Anyone lets anyone generate a photoreal avatar with AI. The hard part was never the model — it was making trait editing feel like play instead of a control panel. We designed an editor where charm, mood, age, and expression move under your fingertips, then freeze into versions of you that you own as NFTs.

Metaphysic Pro works at the frontier of synthetic media, and the site had to convey rigor without drowning visitors in jargon. We built a high-contrast editorial system — dot-matrix headlines, full-bleed capture footage, and a research index — that reads as serious as the work.

Most NFT apps are a scoreboard. Justapeg wanted a feed that celebrates the work — a place to discover and 'peg' collections by taste, not by floor price. We built the brand and a mobile-first product around that single idea.

Sable & Smoke started in a garage with a secondhand drum roaster and a notebook. We built an identity that keeps that honesty — a warm serif system, roast-forward packaging, and a story page that earns trust before the sale.

Neobanks all sound the same. Meridian wanted to feel like the calm one. We built a dark, precise system where the product does the talking — one card, self-filling vaults, and investing that lives next to checking, not in a second app.

Dar Al Noor is a small collection of homes on the water, minutes from the city yet far from its noise. We built a fully right-to-left experience with Arabic display typography that feels crafted, not converted.

NYX Genesis wanted a quiet, cinematic drop — no hype, just atmosphere. We built a dark, starlit mint experience with live supply, wallet connection, and a draggable roadmap that reads like a story.

A good dataset is most of a good model, and building one is tedious. Metaflow turns that grind into a visual pipeline — pull from a directory, extract frames, filter by sharpness and file size, and preview results without leaving the canvas.

Collectors were juggling spreadsheets and browser tabs to track set prices and drops. Set Scout puts it in one dark, focused interface — filter by discount, year, and price, save to a collection, and get alerted the moment a set moves.

Blokssom is a collective building tools for NFT natives. We gave them a loud, confident brand — electric purple, kinetic type — and a platform to match, anchored by NFTSonar, their floor-price and trait-history tracker.